BRIANA SWORDS

Merchandising and Retail expert, Start-Up specialist, Co-founder of SWORDS-SMITH, formerly Levi's Strauss & Co. and Hanesbrands

BOOK 30-60 MINUTES WITH BRIANA TO DISCUSS

• Operations support 

• Sustainability 

• Merchandising

• Product development and pricing 

• Creative direction and design

• Trend and sales forecasting 

• Retail and sales strategy

• Growth and profitability paths

• Product and market strategy 

• Customer experience/CRM 

• E-commerce 

• Start-Ups: Plan, Launch, Grow! 

WHAT TO EXPECT:

• Quick tactical advice

• Strategic pain point analysis

• A fresh objective perspective

• Hypothesis ideation

• Guidance on next steps

Briana co-founded SWORDS-SMITH, a start-up omnichannel retailer in NYC with a customer experience focused mission and an elevated roster of designers including Issey Miyake, Collina Strada, Maison Margiela, Willy Chavarria and more. She built a unique product strategy and was featured in The New York Times, WWD, Vogue, Elle and T Magazine, among others. Previously she was at Levi’s Strauss & Co. and HanesBrands, where she specialized in design and new revenue strategy.

Read More

Briana Swords is a founder and consultant with 18 years of experience in the fashion industry, both at large global brands and start-ups. Market expert, she is fluent in margins and metrics with an in-depth knowledge of the industry at large. She has a proven track record of success launching e-commerce, brick and mortar, overseas brands in the US market and new categories/revenue streams.Currently Briana works with new and established brands seeking growth to optimize their retail, brand and product strategy. She is highly skilled at strategic assessments, creating actionable plans and forecasting.

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