ALLISON HENRY AVER

Principal + Creative Director of The Letter A Branding Agency
Former CD of ANN INC, CD of Kate Spade SATURDAY, Art at Director Vogue

Hello! I am the founder of Letter A — a boutique branding agency helping brands in the fashion, beauty and CPG space. We work with our clients from A-to-Z — building brands with personality, purpose and a point-of view.

About me

My expertise building brands was gained running in-house creative marketing teams for top-tier fashion, beauty, and lifestyle brands in NYC for 15 years. I was the founding Design Director of the cult favorite brand, Kate Spade Saturday, led the re-brand of the heritage label Ann Taylor, was the first Art Director of Vogue.com, and Design Director at the prestige hair care brand Bumble and bumble. I would love to help you!

SCHEduLE 30-60 MINUTES TO DISCUSS

• Brand Elevation
• Brand Messaging
• Brand Strategy
• Building Brand Personality, Purpose + POV
• Creative Direction
• Naming
• Visual Identity

How it works

[01]

find

Explore and connect with our industry experts, seasoned brand builders, & trusted advisors.

[02]

schedule

Choose a time that fits your schedule.

[03]

connect

SHARE CONTEXT, ASK QUESTIONS, LEAN IN, AND GET ANSWERS.

FAQ

• How do office hours work?

  Office Hours are you direct connection to industry shapers. Browse our available Advisors, schedule a 1:1 session with them, show up and ask your questions, receive thoughtful insight.

• How long are the sessions?

  30 minute and 60 minute sessions are available. You can select the session that works best for you when you schedule.

• Can I book more time?

  Yes! You can book time with the same (or different) Advisors as you need and based on their availability.

• What if I have to cancel or reschedule?

  You can reschedule your session at least 24 hours before your call. For any cancellations, or reschedules within 24 hours of the session, we do charge a 50% fee to compensate the expert for the last minute change. Please email us and we can help.

• What if our time runs over?

  If your advisor is available to extend the session, additional time can be added in 15-minute increments.

• Is 60 minutes really enough time to help me?

  When you schedule your session you will be asked a few questions and provided the opportunity to upload pertinent documents + share social links. All projects are different and THE BOARD has you covered where ever your project leads.

• I am having trouble finding the right expert, can you advise me?

  Of course! Please email us and we would be happy to help.