Case Study

SENTÉ

[01]

ABOUT THE COMPANY

Senté is a medical grade skincare pioneer whose founders discovered how to replenish our skin's diminishing supply of Heparan Sulfate, a natural component of skin that it necessary to regulate inflammation, control visible redness, restore even skin tone, and help it stay hydrated, plump and firm.

[02]

OUR PARTNERSHIP

THE BOARD was engaged to identify their DTC opportunity while supporting the professional clientele. In order to accomplish a strategic and validated plan, we performed a blue sky workshop, white space analysis, held 1:1 stakeholder interviews, presented a competitive landscape, and identified a new leading narrative for the brand, carving out a unique position and direction for all marketing to unite around.

[03]

DEMONSTRATED IMPACT

A new tagline “The path to your best skin starts with Senté” was born. We further expanded the Dream Team once strategy was set to help design and build a strong go-to-market strategy including overseeing initial content direction and production, and a new website experience.

Our team